I co-founded Perelel with one goal: To provide women with the support they need, when they need it. As an OB/GYN, I saw the reality of women’s vitamins firsthand—they took a “one-size-fits-all” approach, weren’t informed by research, and were filled with fillers and additives. More often than not, my patients were having to seek out specific dosages and ingredients based on their stage, sourcing vitamins from all over and sorting through bottles every morning.



With Perelel, we’ve created a suite of daily vitamins, supplements, and nutritional powders that are designed to give women the nutrients they need, no matter what stage they are in life. From conception through to birth, postpartum to perimenopause, we’ve built a system that truly supports women thoughtfully and safely.

Dr. Banafsheh Bayati, 
MD, OB/GYN, FACOG Medical

co-Founder, Perelel