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Your Maternity Shopping Guide


Photo Credit: @honeynsilk

When it comes to stylish maternity clothes, there’s never been a better time to be pregnant. Unlike the past, it’s now all about embracing and accentuating your growing baby bump in the latest trends rather than trying to hide it. Every day there are cool new pieces and brands popping up on our radar that you are guaranteed to love. The best part is, most of these options can be worn well after your little one arrives.

Your Capsule Wardrobe:

  • Button-Down Shirts: Look for pregnancy-ready options since this closet staple instantly pulls together any look, whether you wear with denim or leggings.

Where to Shop:

  • Hatch: The coolest moms swear by the brand’s super-chic collections. Make sure to peruse the dresses for an instantly stylish look.

  • Nordstrom: If you’re looking for a one-and-done place to shop for all your needs this is it. You’ll find everything from flattering dresses and workout looks to bump-ready jeans.

  • H&M: This budget-friendly retailer has a great selection of basics. We especially love the minimalist tops and the jersey leggings.

  • Net-A-Porter: There are a plethora of elevated options here that work pre and post-pregnancy.

  • Shopbop: From elevated basics to fashion-forward picks, you’ll find yourself wanting to add everything here to your cart.

  • Topshop: The maternity collection is perfect for finding an affordable standout piece.

  • Dôen: While not technically a maternity brand, the roomy tops and dresses have a cult-like status for stylish moms-to-be.

  • Zara: Another non-maternity brand, but thankfully, no need for trend FOMO thanks to the sleek selection offered. Major plus? You can wear many of these pieces beyond pregnancy.

Get the most out of your maternity wardrobe. Here are some timeless styling tips to keep in your back pocket:

  • Don't discount the non-maternity section.
    If you’re looking for more non-specific maternity pieces to wear, focus on options with flowy silhouettes, naturally oversized fits, or simply try going up a size to make it work.

  • Try a denim trick of the trade.
    Extend the life of your current denim collection with the help of a
    belly band or this simple elastic trick many moms swear by.

  • Restyle existing pieces in your closet.
    Top off your looks by incorporating non-maternity-specific pieces from your
    existing closet like
    blazers, denim jackets, scarves, cardigans, and more. 

Do you have any maternity styling tips or shopping hacks? Join the conversation by following Perelel on social or subscribing to our newsletter.